The Rain Project
for SPA mineral water
As ode to the never-ending source of Spa mineral water, Circus Family worked with J. Walter Thompson Amsterdam to create The Rain Project. A short film in which drops of rain turn into sound, light and projections, projected onto the nature in the area of Spa, Belgium.
Rain detection sensors were placed throughout the forest. As soon as raindrops touched the surface of the sensors, projections, light effects and sound were triggered. The forest changes into a fairytale like scene that emphasises the direct relation between the rain drops and actual Spa mineral water.